Performance
 ‘Performance Summary Report’:-
It’s the entire statistics report of the seller’s performance in terms of the followings -

• Sales – The entire turnover, number of orders, number of items compared on the basis of order report and shipping report.
• Refunds – The items, quantity and amount refunded
• Returns - The items, quantity and ‘rate of return’ of the items for each duration of crediting the funds into the seller’s account
• Customer feedback – Composite customer ratings and the details of the customer feedback.

Check ‘Performance Summary Report’:-
Every seller has access to the ‘Performance Summary Report’. To see the report in the seller account, follow the steps.

• Go to the ‘Reports’ section.
• Click on ‘Performance Summary Report’ subsection.
• Performance Summary Report’ page appears.

The advantages of this ‘Performance Summary Report’:-
It’s a really powerful report giving the entire picture of the seller’s business very clearly.  It combines all the significant elements of any business (conventional or online) to provide with the report that would show the current state of business, situation of departments and consumer response to it. It is the foundation of all the future business strategy for the seller.
Methods to improve the performance:-
The personalized answer would vary. But that standard tips in general are as follows:

• Accurate description and categorization of the items
• Fast and supportive ‘Customer Service’ from the seller’s side.
• Appropriate packaging for the items
• Immediate shipping of the items and post-shipping support to ensure customer satisfaction. For instance: Immediate refunds or exchanges. Quick resolution of the customer queries and disputes.

For any further details on the improvement in sales, click here.
Advantages of Notification page: -
The notification page is the page that contains all the Emails sent to you. This page contains the entire ‘Notifications’ the seller may have missed or overlooked. If you check this page regularly, seller would never miss anything. The seller can use it to reply the customers as well, as all the customer queries will be present in this sub-section.
 ‘Detailed Traffic Report’:-
‘Detailed Traffic Report’ includes important specification as follows:

• Traffic: Traffic displays the popular items and the unpopular items on the inventory as well. The seller can use these specifications to remove the items and add new inventory. It can also help the seller to stock the right items.
• Conversion rate: the seller can understand and change the ‘Jewelry Details’ page with lower conversion rate with better details. Then, the conversion rate would definitely go higher and generate better turnover.

The alterations that would help the conversion rate are:

• Cost:

The seller must have the competitive price in the market. It would help to beat the competition.

• Availability:

The faster and effective shipping options would really attract a lot of the buyers. Stocking the popular items would fasten up the process for the buyers as well.

• Trustworthiness:

Updated inventory, accurate and quick shipping would really avoid a lot of negative feedbacks. The seller can encourage the buyers to leave the feedback and prompt replies to the buyers would also generate positive feedbacks. It creates the trust that leads to repeat sales the seller needs.

• Content on ‘Jewelry Details’ page:

Focus the attention on all the details of the ‘Jewelry Details’ page that would help the conversion rate. The important details are accurate details, high quality and attractive images and the enticing descriptions of the jewelry.

• Promotions:

Promotions are really exciting for all the customers. The right and influencing use would create a profitable conversion rate for seller.